Goodyear Ultra Grip Performance Gen-1 Winter Tire

The Goodyear Ultra Grip Performance Gen-1 is a European-inspired performance winter tire engineered for drivers of luxury sedans, high-performance coupes, and passenger vehicles who demand confident, capable winter handling without sacrificing everyday driving refinement. Carrying the Three-Peak Mountain Snowflake (3PMSF) certification, this tire meets the industry's most demanding severe snow service requirements — delivering outstanding traction and control across snow, slush, ice, and cold dry pavement alike.

Key Technologies:

• Advanced Polymer & Silica Compound: An optimized blend of polymers and advanced silica technology maintains tread flexibility at low temperatures, delivering enhanced grip on dry, wet, snow-covered, and icy surfaces throughout the winter season.
• Three-Dimensional TredLock Technology Sipes: Proprietary 3D sipes lock together during cornering and braking to enhance dry and wet road handling while simultaneously providing the biting edges necessary to grip packed snow and ice.
• Directional Tread Design: The tread compound is molded into a directional pattern that efficiently evacuates water and slush from the contact patch, maximizing road contact and resisting hydroplaning and slushplaning.
• Updated V-Tred Design: A re-engineered central tread pattern featuring numerous small tread blocks multiplies biting edges for enhanced grip and traction on snow-covered roads.
• Enhanced Shoulder Stability: Increased longitudinal grooves in the shoulder and central tread zones improve grip and lateral stability during cornering and lane changes.
• SoundComfort Technology: Goodyear's proprietary SoundComfort technology significantly reduces in-cabin road noise, delivering a refined and comfortable ride quality suited for daily winter commuting.
• Snowflake Wear Indicator: A snowflake-shaped wear indicator built into the tread provides a clear visual signal when the tire has worn to the point it is no longer suitable for severe winter conditions.
• Rim Protector Sidewall: A raised rim-protection rib along the sidewall helps guard alloy wheels from curb and pothole damage throughout the tire's service life.

Performance Benefits:

• Shorter braking distances on all winter road surfaces — snow, ice, wet, and cold dry pavement
• Superior wet and snow traction through optimal road contact and advanced compound flexibility
• Effective slushplaning and aquaplaning resistance via the V-shaped directional tread pattern and wide drainage grooves
• Confident, sporty handling in cold temperatures that preserves the driving dynamics of high-performance vehicles
• Refined, low-noise ride quality for everyday cold-weather comfort and passenger satisfaction

Backed by Goodyear's decades of winter tire engineering expertise, the Ultra Grip Performance Gen-1 is the trusted choice for performance-minded drivers in serious winter climates who refuse to compromise on safety, capability, or dynamic character when temperatures drop.